I have been a professional artist for over 30 years,for  most of those years business was good. I have sold thousands of seascape paintings and done thousands of portraits. At the moment the economy is changing, art is a luxury for many people. It is becoming more difficult to sell art in the same way that it has been sold for years.

You have to lower your prices. You have to be less precious about your work and you have to be prepared to give generous discounts. It’s quite humbling… for a while. Then you wake up and say, “Hey, stop making a big deal about a constantly changing world. There’s always change, so adapt and find new ways of selling and presenting your work. There’s always someone out there who is able to buy peace and beauty” (my speciality).

I am forever scanning for new ways of working, new ways of selling and new ways to market my art. After all, I am a creative artist so it should be just as natural to be a creative business person.(psst… wannna buy a painting…?)